Europe—one of the world’s most compelling destinations when it comes to the evolution of cannabis tourism, both medical and leisure travel. Amsterdam is a longstanding iconic cannabis-inclusive leisure travel destination, and with Germany’s recent legalization of medical cannabis and a rising number of destinations embracing both cannabis and hemp travel experiences, Europe is on the brink of a new era. And I’m right in the heart of it, attending key events, moderating panels, writing travel guides, and hosting a series of grassroots meetups for curious minds across the continent.

Meet Me in Europe: Cannabis & Hemp Global Travel Network Meetups

While in Europe I’m making time for grassroots community connection. I’ll be hosting a series of casual meetups in four European cities—designed for travel and hospitality industry professionals, cannabis and hemp tourism entrepreneurs, destination marketers, and anyone curious about the evolving cannabis and hemp travel space.

These gatherings are open to anyone and everyone, a casual gathering to discuss how cannabis and hemp are vehicles to help achieve the 2030 United Nations Sustainable Development Goals, and how they are integrating within the 2.25 trillion dollar European travel economy. We’ll discuss the modern day cannabis and hemp travel audience, explore modern day cannabis and hemp tourism case studies and insights, and build bridges across the cannabis, hemp, and travel industries.

Here’s the current meetup schedule:

• 🇳🇱 Amsterdam – May 12
• 🇵🇹 Lisbon – May 17
• 🇵🇹 Porto – May 20
• 🇪🇸 Barcelona – May 28

📍Want to attend? Sign up here to receive exact times and locations. 

Each RSVP will also receive the 2025 Cannabis & Hemp Tourism Playbook: European Edition, a free educational resource that provides information about the modern day cannabis and hemp travel trend, with an emphasis on the European market.

I invite you to co-create the future of cannabis and hemp travel, the highest expression of it for the greater good. The UN Sustainable Development Goals are the north star. From Amsterdam’s smoky coffeeshops to Portugal’s cannabis expos and everything in between, the opportunities are growing for destinations, brands and businesses.

📍 Want to meet up? RSVP now to one of our European gatherings:

👉 Fill out this form & select your city, and I’ll follow up soon!

Let’s chart this path forward—together. 

~ Brian Applegarth